KUALA LUMPUR, MALAYSIA – At least 100 local and international companies have been targeted to participate in the price reduction campaign that the Domestic Trade, Cooperatives and Consumerism Ministry has introduced.

This was revealed by Minister Datuk Seri Hasan Malek, who added that at least 40 companies have so far expressed interest to join in the ongoing campaign.

Minister Datuk Seri Hasan Malek
Minister Datuk Seri Hasan Malek

Among the 100 firms that are expected to participate in the program by the end of this year are giant retailers and food and product manufacturers.

“With their participation, a total of 488,056 products are being offered at lower prices and are on sale at 1,382 outlets and their branches nationwide.

During the launching Giant’s Buy Malaysia Products promotion and its Extra Savings Campaign in Shah Alam, the minister said the price reduction campaign will help the rakyat to cope with the rising prices of goods.

He added that among the international firms that have expressed interest to join in the campaign is Nestle and a list of other popular firms.

“We are certain this campaign will benefit consumers nationwide,” he said, adding that the ministry was looking at 100 companies to jointly lower product prices by year-end. – BusinessNewsAsia.com

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