AUSTRALIA – YPB Group Ltd (ASX:YPB), an Australia-based provider for brand protection and security systems for brand owners, has been selected by a leading Chinese industrial association as its brand protection solution provider for the next three years.
In a disclosure to the Australian Stock Exchange (ASX), YPB Group Ltd (ASX:YPB) said that the newly-signed association has more than 300 corporate members as part of an industry that manufactures more than 330 million products annually.
YPB will provide comprehensive suite of solutions to PROTECT products, DETECT counterfeits and CONNECT Chinese consumers with the brand owners under the national association. It is anticipated that revenue over the life of the contract will exceed $1.5 million.
“China has more than 100 similar industry associations across all sectors providing YPB an outstanding opportunity to market its integrated approach to brand protection and authentication,” YPB Group Ltd (ASX:YPB) disclosed.
The Chinese association is managed by the state-owned Assets Supervision and Administration Commission of the State Council. The contract will commence roll out before the end of 2015 and adopting such technology is a first for the association.
“This is an excellent new opportunity for YPB to gain increased exposure to brands and corporates via these wide reaching industry associations. There is great potential for YPB to reach a number of these associations and build a solid revenue stream for them as a result,” YPB CEO and Executive Chairman John Houston commented.
YBP Group Ltd (ASX:YPB)’s stock was trading 6.25 percent higher in the morning session at the Australian Exchange, with shares priced at 0.34 apiece. – BusinessNewsAsia.com
