Disney Names Luke Kang President for Asia Pacific

Walt Disney China
Photo by pan xiaozhen on Unsplash

Rebecca Campbell, Chairman, International Operations and Direct-to-Consumer for the Walt Disney Company (TWDC), announced the new leadership structure for the Company’s Asia Pacific (APAC) businesses.

In order to drive Disney’s strategy and continued growth in this dynamic region filled with such promise, the region’s leadership structure will now include a head of TWDC APAC and a separate head of TWDC India. Both roles will report to Campbell.

Luke Kang has been named President, The Walt Disney Company Asia Pacific (APAC) and will oversee the company’s businesses in Australia/New ZealandGreater ChinaJapan, Korea and Southeast Asia.  A leader for the Company’s India business will be named in early 2021.

“With his deep understanding of our businesses in Asia Pacific, Luke is ideally suited to lead our efforts in the region. He has played a critical role in transforming our business in Asia optimizing operations, developing successful new revenue streams, and rapidly moving to roll out Disney+.  I’m confident that he and our extended team will deliver even more value as we continue to manage and grow Disney’s DTC and media businesses in the region,” said Campbell.

“I’m grateful for the confidence Rebecca has placed in me,” said Kang. “I look forward to driving the Company’s business in Asia Pacific as we continue to evolve rapidly in order to engage our consumers across multiple touchpoints. It is an honor to build upon the legacy that Disney has established in some of the most exciting markets in the world and lead these amazing teams.”

In his new role, Kang will drive the strategy and growth of the Company in this dynamic region. He will oversee Disney’s media networks, direct-to-consumer offerings including Disney+, media distribution and motion picture businesses, as well as other operations across APAC (excluding Disney parks).

He will continue driving growth, innovation and brand affinity across these extremely diverse markets, and will closely collaborate with the consumer products team.

Most recently, Kang served as executive vice president and managing director, The Walt Disney Company (TWDC), Greater ChinaJapan and Korea, overseeing all of Disney’s businesses in the area.

From 2014-2017, he held the role of Executive Vice President & Managing Director, TWDC, Greater China based in Shanghai, China. Under his leadership, Mr. Kang led the team through significant organizational and strategic change to achieve consistent record growth across all business segments.

Between 2016 – 2018, Disney was the number one studio at the Chinese box office releasing more films than any other foreign studio with six record-breaking movies exceeding the highly coveted RMB1Billion box office target and Consumer Products grew exponentially to become one of the largest markets outside of the United States. – BusinessNewsAsia.com