Amazon to Host First Southeast Asia Seller Summit for SMBs

Amazon Southeast Asia Online Seller Summit 2021

American e-commerce giant Amazon is hosting its inaugural Southeast Asia seller summit to help small and medium-sized businesses

The Amazon Southeast Asia Online Seller Summit 2021 will be held on January 28 and 29, 2021 from 10am (Singapore time) onwards.

With the focus on ‘Start Local, Go Global’, the Summit will discuss the impact of e-commerce trends and how local businesses can sell online with Amazon’s 18 marketplaces to expand internationally.

Singapore’s Minister for Trade and Industry Chan Chun Sing will grace the virtual event on January 28 as the guest-of-honor. He will be joined by leaders of Amazon Singapore, industry experts, and local business owners selling on 

The Amazon Southeast Asia Online Seller Summit 2021 will make online cross-border selling more accessible to SMBs and equip them with the insights and resources to address rapidly evolving consumer demands and expectations. 

Sellers can learn about top product categories and how to grow their business online, with Amazon Merchandising and Brand Success Tools, while managing their logistics with Fulfilment by Amazon (FBA). 

Additionally, the Summit will include 1:1 sessions with third-party service providers (logistics and payment companies) from Amazon’s Service Provider Network to share best practices for businesses to bounce back quicker from the impact of COVID-19 and expand their retail presence. 

Furthermore, sellers can connect with each another and learn about the skills development programs offered by Amazon, according to an announcement.

In addition to industry and consumer insights, participating SMBs can access professional training courses, 1:1 consultations, and programs to sell with Amazon. Local sellers on Amazon will also share their best practices and advice for SMBs.

“Supporting small and medium-sized businesses has been a fundamental part of the work we do at Amazon and we are excited to continue expanding our support for sellers in Singapore and Southeast Asia,” said Henry Low, Country Manager, Amazon Singapore. –