An established mobile game developer and publisher in China, Qingci Games Inc. (“Qingci Games” or the “Company”, together with its subsidiaries, the “Group”, stock code: 6633.HK), today listing on the Main Board of The Stock Exchange of Hong Kong Limited (the “Hong Kong Stock Exchange”).
Qingci Games offered a total of 85,000,000 shares (subject to the over-allotment option) in the global offering. The offer price has been determined at HK$11.20 per offer share. The net proceeds received are estimated at approximately HK$863.1 million from the global offering, after deduction of underwriting fees, commissions and estimated expenses payable by the Company in connection with the global offering and assuming the over-allotment option is not exercised.
As an established mobile game developer and publisher in China, Qingci Games ranked third and second among all mobile game companies in China in 2020 in terms of gross billings from casual games and idle games, respectively. Also, Qingci Games ranked second among all mobile game companies in China in 2020 in terms of gross billings from self-developed rogue-like RPGs. “QingCi” brand had attracted a large, loyal and active player base that forms Qingci Game’s player community – “QingCi community.” The Group had 10.4 million QingCi Enthusiasts on its official accounts and groups on social media platforms . The Group’s self-developed idle game The MarvelousSnail generated gross billings exceeding over RMB400 million in the first month following its launch and had an average MAU of 4.4 million from June to December 2020. It also obtained the ranking of No. 2 on the iOS Bestseller Games List in China in 2020.
Being highly recognized by the capital market during the offering period, the Group has six cornerstone investors. Among them, Qookka Entertainment Limited (ultimately owned by Alibaba Group Holding Limited) and Boyu Capital Group Holdings Ltd. (managed by Boyu Capital Investment Management Co., Limited) are the current shareholders of the Group. They will subscribe for US$10,000,000 and US$15,000,000, respectively. All the above reflects the Group’s operation capability, advantages and high recogniztion by the market for its outstanding performance.
The Executive Director and Chief Executive Officer of Qingci Games Inc. Mr. Huang Zhiqiang said, “Since the establishment of Qingci Games, we have always been committed to creating distinctive content and games, focusing on bringing distinctive experience with features of “QingCi” brand. Being listed in Hong Kong is an important milestone for “QingCi” brand. In the future, we look forward to taking the listing as an opportunity to enrich our high-quality game portfolio and content offerings. Mealwhile, we will continue to strengthen our game development and operation capabilities to enhance profitability and strengthen the Group’s game publishing and operation capabilities in China’s mobile game market and the market recognition of its “QingCi” brand and IPs. We are also committed to continually creating greater value for shareholders and investors. We will continue to stay true to our initial asporation, so that game players around the world can experience the uniqueness of Qingci Games.
About Qingci Games Inc.
Qingci Game is an established mobile game developer and publisher in China, offering mobile games that are designed to provide captivating content as well as distinctive and engaging gameplay experiences to players in mainland China and overseas. As a leader in casual games, especially idle games, and Rogue-like RPGs in China, Qingci Games has developed, published and operated a number of popular games. Its landmark mobile games, such as The Marvelous Snail have recorded significant gross billings and achieved high rankings on the game lists widely recognized in our industry.
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