Are you a major player or a start-up in the bakery industry? Would you like to grow your business? If your answer is yes, you must participate in the upcoming Bakery World 2023.

The biggest Bakery and Food Exhibit in the Visayas is scheduled on September 14-16, 2023 at the Waterfront Cebu City Hotel and Casino.

Organized by the Mandaue Chamber of Commerce and Industry (MCCI), Bakery World 2023 will provide industry stakeholders, including start-ups and homegrown, with the latest trends in ingredients, equipment, and technology. The exhibition is part of the annual Mandaue Business Month.

MCCI President Kelie Ko, chair of the Bakery World 2023 committee, said the exhibition has a lot to offer as it will showcase not only new products, such as bakery supplies and equipment, as well as baking technology. Exhibitors will be on hand to explain how bakery sector stakeholders can improve their products.

Aside from the exhibitors, international and local chefs will be conducting seminars on various baking methodologies. The international chefs will be sharing the best practices abroad, Ko said.

He explained that the chamber wanted the speakers to ensure a variety of topics such as cake decorating, the science of breadmaking, and food photography. He stressed the importance of food photography as it would help home-based bakers and start-ups sell their products online.

MCCI Trustee Peter Limquiaco said the chamber hopes to encourage industry stakeholders to improve their products with the holding of Bakery World 2023. That’s why the theme of the exhibition is Learn. Innovate. Grow.

Limquiaco explained that the exhibitors will showcase bakery ingredients, food service and new technology, among others. He added that the chamber has decided to include coffee because it is a growing industry in the Philippines.

On the first day of the exhibition, there will be a Cake Master and Bread Masters Competition. There will be two categories for the cake decoration competition – Wedding Cake and Love Philippines. For the Love Philippines category, competitors will have to design a cake showing the country’s different tourist destinations. For the Bread Masters Competition, participants will vie for the best Bread Art Decoration.

The first prize winner will receive P100,000 while the second and third prize winners will each get P60,000 and P30,000, respectively.

Bakery World is also supported by the Mandaue City Local government and the Cebu Provincial Government.

Whether you’re a big player or a start-up in the bakery industry, the upcoming Bakery World 2023 would provide the needed inputs on how to maximize their potential amid the positive outlook of the sector.

A market study conducted by 6Wresearch showed that the Philippines Bread and Bakery Products Market size could generate a higher growth rate during the period of 2023-2029.

The study cited the increasing population, growing income levels among consumers, and preference for convenient food options as the drivers for bakery industry growth.

The first Bakery World exhibition was held in 2019 during the term of MCCI Past President Stanley Go.