Finja, Pakistan’s Digital Lending Platform, Secures $9m Funding

A beautiful pathway of village, Punjab Pakistan. Photo by Ashanization on Unsplash

Pakistan-headquartered digital lending platform Finja has closed $9 million of a $10 million Series A1 financing round, according to an announcement.

This latest round brings in new investor ICU Ventures, with all previous institutional investors participating again including BeeNext, Vostok Emerging Finance, Quona Capital, and Gray MacKenzie Engineering Services.

Under the terms of the financing, the company has the flexibility to raise an additional $1 million as part of this round.

Finja subsidiaries operate under dual licensing regimes of the State Bank of Pakistan (SBP) and the Securities & Exchange Commission of Pakistan (SECP) for its lending and digital payments businesses.

With this first-of-its-kind support from both regulators, Finja has forged digital partnerships with banks, FMCGs, distributors, kiryana stores, and small businesses.

The company has clocked over Rs. 100 Billion in transactional volume with its assets under management growing in excess of 110% during the pandemic year.

Supported by the credit books of its partner banks, Finja has disbursed over 50,000 unsecured digitally scored Islamic and conventional loans to businesses and salaried individuals.

Small business and consumer lending represents a Rs. 10 Trillion ($60 billion) market in Pakistan, of which less than 4% is currently penetrated. As a result of this sector being neglected, small businesses have largely struggled to grow due to unavailability of capital.

Finja Co-Founders Qasif Shahid, Umer Munawar, and Monis Rahman

‘‘With this new capital injection along with our strong partnerships with SECP, SBP, banks, FMCGs, distributors and so many other parts of the supply chain and payment ecosystem, we are fully equipped and supported by the industry to rapidly scale to create unprecedented impact,” said Qasif Shahid, Finja’s Co-Founder and CEO.

Qasif previously launched mobile banking products in Singapore, East Africa, UAE, and Pakistan.

Finja’s Co-Founder and Chairman Monis Rahman added, “We are excited to scale our efforts to help small businesses and consumers reach their goals with dignity. We are grateful for the support of some of the world’s best fintech funds which have invested in Pakistan for the first time through Finja.” –