In a remarkable moment for the Queen City of the South, lyf Cebu City officially swung open its doors on January 16, ushering in a new chapter of co-living and community-centric service. The opening event was graced by Philip Barnes, Country General Manager; Rey Vergel Mulat, lyf Champion (Residence Manager) of lyf Cebu City; Mathias Bergundthal, Director of Hotels and Assets of Cebu Landmaster’s; Jose Franco Soberano, SEVP and COO of Cebu Landmaster’s; Jose Soberano III, ⁠Cebu Landmaster’s Chairman and CEO; Mike Rama, Mayor of Cebu City; Judy Gabato, Chief Tourism Operations Officer of DOT – Central Visayas; and Atty. Jocelyn Pesquerra, Cebu City Councilor.

These notable individuals took the spotlight during the digital ribbon-cutting ceremony, setting the tone for an unforgettable travel experience.

lyf Cebu City is one of the properties developed by Cebu Landmasters INC., Visayas-based firm, alongside Citadines Cebu City, Citadines Bacolod City, and Citadines Paragon Davao.

lyf Cebu City also serves as the perfect launchpad for guests to effortlessly explore the vibrant city. Situated just steps away from the property are an array of lively bars, pubs, and social hotspots, offering a dynamic and exciting nightlife experience.

Lyf Cebu

With lyf strategically located amidst the city’s pulse, guests can easily navigate to renowned social areas, ensuring that every corner of Cebu becomes an accessible playground for exploration and enjoyment. Whether it’s a trendy bar, a cultural event, or a social gathering, the convenience of lyf’s central location ensures that guests are never far from the heartbeat of Cebu’s vibrant lifestyle.

Vibe with the crew today at lyf Cebu City today with their introduction rates starting at PHP3,000 for their “One Of A Kind” or “Side By Side” (good for two) rooms, their All Together 2BR for P5,500 (good for 4), or the 4BR for PHP10,000 (good for 6). Book your stay through their website at https://www.discoverasr.com/en/lyf/philippines/lyf-cebu-city. For more information and updates about lyf Cebu, follow the official social media pages ( Facebook | Instagram | Tiktok)

Frequent travelers can also get a rewarding experience with the Ascott Star Rewards program. Members under the ASR can earn reward points to enjoy the lowest rates and get access to exclusive discounts and perks. Learn more about the Ascott Star Rewards program via this link.

About The Ascott Limited

Since pioneering Asia Pacific’s first international-class serviced residence with the opening of The Ascott Singapore in 1984, Ascott has grown to be a trusted hospitality company with more than 930 properties globally. Headquartered in Singapore, Ascott’s presence extends across more than 220 cities in over 40 countries in Asia Pacific, Central Asia, Europe, the Middle East, Africa, and the USA.

Ascott’s diversified accommodation offerings span service hotels, and independent senior living apartments, as well as student accommodation and rental housing. Its award-winning hospitality brands include Ascott, Citadines, lyf, Oakwood, Quest, Somerset, The Crest Collection, The Unlimited Collection, Preference, Fox, Harris, POP!, Vertu, and Yello; and it has a brand partnership with Domitys. Through Ascott Star Rewards (ASR), Ascott’s loyalty program, members enjoy exclusive privileges and offers at participating properties.

A wholly owned business unit of CapitaLand Investment Limited, Ascott is a leading vertically-integrated lodging operator. Harnessing its extensive network of third-party owners and in-market expertise, Ascott grows fee-related earnings through its hospitality management and investment management capabilities. Ascott also expands its funds under management by growing its sponsored CapitaLand Ascott Trust and private funds.

About CapitaLand Investment Limited (www.capitalandinvest.com)

Headquartered and listed in Singapore, CapitaLand Investment Limited (CLI) is a leading global real estate investment manager (REIM) with a strong Asia foothold. As at 30 June 2023, CLI had S$134 billion of real estate assets under management, and S$89 billion of real estate funds under management (FUM) held via six listed real estate investment trusts and business trusts, and more than 30 private vehicles across Asia Pacific, Europe and USA. Its diversified real estate asset classes cover retail, office, lodging, business parks, industrial, logistics and data centres.

CLI aims to scale its FUM and fee-related earnings through fund management, lodging management and its full stack of operating capabilities, and maintain effective capital management. As the investment management arm of CapitaLand Group, CLI has access to the development capabilities of and pipeline investment opportunities from CapitaLand’s development arm.

As a responsible company, CLI places sustainability at the core of what it does and has committed to achieve Net Zero emissions for scope 1 and 2 by 2050. CLI contributes to the environmental and social well-being of the communities where it operates, as it delivers long-term economic value to its stakeholders. – BusinessNewsAsia.com

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