SM Seaside Cebu Arena is set to open this month with a slate of concerts and live events, marking a major addition to Cebu’s entertainment and tourism infrastructure.
The new venue will debut with BINI’s “Signals World Tour 2026” on July 11, followed by IV of Spades’ “Andalucia Tour 2026” on July 18. Other scheduled performances include TJ Monterde and KZ Tandingan’s “In Between” concert on September 5, Hillsong Worship Nights Asia Tour on September 18, and LANY’s “Beautiful Mind World Tour” on November 6 and 12.
Located across SM Seaside City Cebu and connected by a bridgeway, the arena is designed to host concerts, sporting events, international productions, and other large-scale gatherings.
“For years, SM has helped shape the country’s live entertainment landscape by playing host to world-class events and bringing them closer to Filipinos,” said Arnel Gonzales, vice president and general manager of SM Seaside Cebu Arena.
SM said the arena is expected to support Cebu’s economy by attracting concertgoers and event visitors, increasing hotel occupancy, and driving activity for restaurants, retailers, transport providers, and other local businesses.
The opening strengthens Cebu’s position as a regional hub for entertainment, business events, and tourism outside Metro Manila.